This two-year MBA in Digital Marketing and E-commerce is for individuals seeking to advance their careers in leadership positions within the rapidly evolving digital marketing field. The program actively equips learners with the skills to leverage a comprehensive understanding of digital marketing to drive maximum business value. An MBA in Digital Marketing various topics, including marketing strategy,consumer behavior, social media marketing, and Google ads. The program offers a strong foundation in general management & in-depth learning in the digital marketing landscape.
Elective highlights:
Digital Marketing Manager
Ecommerce Manager
Social Media Manager
Digital Marketer
Advertising Manager
Content Marketing Manager
Content Writer
Blogger
Google Ads Manager
Google Analytical Expert
Freelancer
Set up your own Digital Marketing Agency
Duration: 6 Months
Introduction To Digital Marketing Journey From Traditional Marketing To Digital Marketing
Get introduced to the basics of Digital Marketing.
Understanding the importance of being a customer centric brand.
Understanding the motivation of the customer in the buying process.
Career prospects in the digital marketing industry.
Important tools and techniques to grow the brand.
Understanding about marketing tips and tricks.
Duration: 6 Months
Introduction to Visual Design
Image Magic with Photoshop
Vector Designing
Design Principal
Introduction to Product Shoot
Cinematography (Capturing Moment)
Audio-Video Editing
Motion Design
Product Photography Assignment
Duration: 6 Months
Website Designing and Development
Domain Purchase (How to select)
Hosting Connect (Domain connect with hosting)
Wordpress (Website Creation)
Create attractive Landing page for more conversion
Responsive Web Design with WIX
Traditional Marketing V/S Digital Marketing
Social Media Marketing
Search Engine Marketing
Pay Per Click
Google My Business Creation
Search Ad Campaign
Smart Mode Ad Campaign
Expert mode Ad Campaign
Duration: 6 Months
Build a successful blog from scratch, or take your exisng blog to the next level
Become familiar with some of the most effecve types of blog content
Build a profitable business around your content and turn your blog into a revenue-generang asset.
Search Engine Optimization
On Page / Off Page SEO optimization
Local SEO Optimization
Technical SEO Optimization
Google Search Console
How to Start Blogging
Content Marketing
Blog Writing Mastery
Google Analytics
Affiliate Marketing
Influencer Marketing
Mobile Marketing
Email Marketing
Lead Generation Campaign
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